Google’s premium-level Ad Grants program no longer accepting applications

The Grantspro program offers non-profits up to $10,000 per month in search advertising grants. The post Google’s premium-level Ad Grants program no longer accepting applications appeared first on Search Engine Land.

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Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google

A step-by-step look at getting more granular estimates from Keyword Planner. The post Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google appeared first on Search Engine Land.

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Fixing historical redirects using Wayback Machine APIs

Columnist Patrick Stox believes that fixing historical redirects is often an easy way to achieve some quick wins, and this column shows you how to do just that using the Wayback Machine CDX Server API. The post Fixing historical redirects using Wayback Machine APIs appeared first on Search Engine...

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The dust has settled on AdWords expanded text ads. What now?

Need to update your ad copy in light of recent AdWords changes? Columnist Jason Puckett explains his process for rolling out AdWords expanded text ads. The post The dust has settled on AdWords expanded text ads. What now? appeared first on Search Engine Land.

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How a Google Analytics change may be skewing your view of SEO’s value

Columnist Janet Driscoll Miller explains why you might not be accurately accounting for organic search referrals since the upgrade to Universal Analytics -- and details how to fix this issue. The post How a Google Analytics change may be skewing your view of SEO’s value appeared first on...

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SEO request for proposal (RFP) questions: what to expect

For agencies ready to go big-time or enterprises interested in putting SEO work out for bid, columnist Clay Cazier documents the top questions that appear in SEO RFPs. The post SEO request for proposal (RFP) questions: what to expect appeared first on Search Engine Land.

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The Neverending Story book Google doodle marks 37th anniversary of children’s novel

Designed by Sophie Diao, "The Neverending Story" doodle was inspired by artwork from the book's original publication. The post The Neverending Story book Google doodle marks 37th anniversary of children’s novel appeared first on Search Engine Land.

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