Friday 29 July 2016

SearchCap: AdWords reports, CTR data & Google Maps ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords reports, CTR data & Google Maps ads appeared first on Search Engine Land.

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Merkle’s early data on expanded text ad CTRs: results are mixed

The agency looked at expanded text ad performance from both brand and non-brand traffic. The post Merkle’s early data on expanded text ad CTRs: results are mixed appeared first on Search Engine Land.

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Excited about Google’s new map ads? You should be!

Google Maps ads are changing to help local businesses become more visible. Columnist Will Scott discusses the four features you should be most excited about. The post Excited about Google’s new map ads? You should be! appeared first on Search Engine Land.

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9 things most people don’t understand about SEO

New to the world of search engine optimization (SEO)? Columnist John Lincoln explains some things you might not know about this online marketing discipline. The post 9 things most people don’t understand about SEO appeared first on Search Engine Land.

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Search in Pics: NBA players at Google, Pokemon Go gamers & Google koolaid

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google’s Gary Illyes in scary clown mask Source: Twitter Real Google...

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This week in digital

Verizon buys Yahoo It was announced this week that Verizon has agreed to pay $4.83 billion dollars for Yahoo. The deal must be approved first by regulators, and is expected to be finalised in the first quarter of 2017. It ends Yahoo’s 21 years as an independent company, and will now be integrated with Verizon-owned […]

The post This week in digital appeared first on Search Laboratory.



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Thursday 28 July 2016

AdWords gains 3 new cross-device attribution reports

Based on AdWords cross-device conversion data, the new reports show device influence through the full conversion path. The post AdWords gains 3 new cross-device attribution reports appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2ahQ8hu

SearchCap: Google iOS app, Google Search Console export & AdWords characters

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google iOS app, Google Search Console export & AdWords characters appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2ar5pOv