Tuesday, 5 July 2016

Angie’s List is now free: What this change means for your business

Now that Angie's List has removed their paywall, business owners may need to incorporate this site into their local SEO strategy. Columnist Brian Patterson explains why. The post Angie’s List is now free: What this change means for your business appeared first on Search Engine Land.

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Juno probe reaches Jupiter today, Google posts animated Doodle

Almost five years since taking off from Florida, the NASA probe named Juno has reached Jupiter and to celebrate, Google has a geeked out Doodle. The post Juno probe reaches Jupiter today, Google posts animated Doodle appeared first on Search Engine Land.

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The 10+ biggest things to happen in PPC so far in 2016

Big text ad changes, a revival of device bidding, and LinkedIn possibilities are among the announcements that hold big implications for search marketers. The post The 10+ biggest things to happen in PPC so far in 2016 appeared first on Search Engine Land.

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Create exceptional experiences and connect with other MarTech executives this November in London

There’s little doubt that we stand at the dawn of marketing’s Golden Age, a time when digital customer experiences and services routinely surprise and delight. Those mastering software-powered marketing are in the vanguard of this new age. Meet them at MarTech: The Marketing Technology Conference....

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Linking offline conversions to online clicks How to push data from your CRM into Google Analytics

Many marketers wrestle with the challenge of attributing credit for offline sales to the online channels that created and nurtured the lead. This challenge is particularly hard when the sale occurs offline as the data is generated and stored in a different database – usually a customer relationship management (CRM) solution. Without this information, campaign […]

The post Linking offline conversions to online clicks How to push data from your CRM into Google Analytics appeared first on Search Laboratory.



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Monday, 4 July 2016

eBay goes AMP, sign it might break out past news?

eBay adopting AMP for their transactional based site may signal that Google may push out AMP well beyond article and news oriented content. The post eBay goes AMP, sign it might break out past news? appeared first on Search Engine Land.

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Fourth of July Google doodle brings Old Glory’s stars to life to enjoy the holiday

Google has replaced its usual logo with an illustration of the American flag stars making a day of it - grilling, flying kites and eating ice cream. The post Fourth of July Google doodle brings Old Glory’s stars to life to enjoy the holiday appeared first on Search Engine Land.

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