Live Webcast – No Lead Untouched: How to Boost Lead Conversion

A recent study by Conversica revealed that B2B companies are spending 50% of their marketing and sales budgets generating leads that are never pursued. It’s a classic sales dilemma: how often do you reach out to a lead before moving on to the next one? In this November 19 webcast, Barry Levine and...

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SearchCap: Day Of The Dead Google Doodle, A PPC Agency View Of Ad Blocking & More

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Day Of The Dead Google Doodle, A PPC Agency View Of Ad Blocking & More appeared first on Search Engine Land.

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Day Of The Dead Google Doodle Marks The Mexican Holiday Devoted To Departed Souls

Today's Google logo has been replaced with an illustrated "string of papel picado" - a common Day of the Dead decoration. The post Day Of The Dead Google Doodle Marks The Mexican Holiday Devoted To Departed Souls appeared first on Search Engine Land.

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SocialPro Is In 2 Weeks — Here’s What You Should Expect.

The last year in social media has been insanely busy for professional marketers all around the world. If you manage any aspect of social media marketing for your brand or your clients, you know how hard it can be to keep pace. If you’re currently stressing about how you’re going to pull your social...

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Android Marshmallow & SEO Series: Google’s Private Index & Screen Crawling

The first of a three-part series on how Android Marshmallow's features and capabilities may impact the future of mobile search. Contributor Cindy Krum explores Google's Private Index and discusses screen crawling. The post Android Marshmallow & SEO Series: Google’s Private Index & Screen...

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Ad Blocking: Where Do We Go From Here? A PPC Agency View

The recent debate around ad blocking, sparked by the release of Apple's iOS 9, shows the need for a renewed focus on the mobile user experience with ads. Columnist and agency owner Pauline Jakober weighs in. The post Ad Blocking: Where Do We Go From Here? A PPC Agency View appeared first on Search...

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Third Door Media Expands Martech Coverage With Newest Editorial Hire

Third Door Media is expanding its coverage of the fast-growing marketing technology space — “martech,” as it’s commonly called — with the hiring of a new, full-time writer. We’re excited to announce that Barry Levine formally joins us today as our Martech...

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